In 2016, the renowned Huawei brand made its debut in America. My responsibility entailed spearheading the digital transformation journey – transitioning from China's information-rich and marketplace-focused approach to a lifestyle-centric, minimal-tech-specs model tailored for the American audience.

Despite facing formidable challenges such as tight deadlines, team distribution logistics, and navigating multiple time zones, this exhilarating and intricate undertaking stands out as one of the most gratifying experiences in my career.